All Posts By

Garrett

Industry Events

A Great Lakes Floral Expo Adventure

This year was a whirlwind of working, winning and fun at the Great Lakes Floral Expo presented by the Michigan Floral Association.

One of the great parts of being a committee chair is the involvement and all the behind the scenes access, so we made sure to get you a little taste of what we got to see and do this year as the Designer Liaison Chairperson and Tablescape Contest Chairperson.

 

Along with the video, here are some great photos we snapped throughout the weekend.

SHots From The COnference!
2016 Great Lakes Floral Expo - Mayesh Wholesale Booth

2016 Great Lakes Floral Expo – Mayesh Wholesale Booth

2016 Great Lakes Floral Expo - Floral Chopped Contest

2016 Great Lakes Floral Expo – Floral Chopped Contest

2016 Great Lakes Floral Expo - Floral Chopped Contest

2016 Great Lakes Floral Expo – Floral Chopped Contest

2016 Great Lakes Floral Expo - Marisa Lowing-Rakowski CF getting decor prepped.

2016 Great Lakes Floral Expo – Marisa Lowing-Rakowski CF getting decor prepped.

2016 Great Lakes Floral Expo - Neville MacKay CAFA, PFCI, WFC teaching young designers.

2016 Great Lakes Floral Expo – Neville MacKay CAFA, PFCI, WFC teaching young designers.

 

 

 

 

 

 

 

 

 

 

Surprise package portion of the professional design category!
First Design: A reception desk piece, and all the designers had to Emphasize line.
Second design: A bridal bouquet for a 2nd or more wedding.
2016 Great Lakes Floral Expo - Professional Division Surprise Package Contestant

2016 Great Lakes Floral Expo – Professional Division Surprise Package Contestant

2016 Great Lakes Floral Expo - Professional Division Surprise Package Contestant

2016 Great Lakes Floral Expo – Professional Division Surprise Package Contestant

2016 Great Lakes Floral Expo - G having fun during the Professional Division Surprise Package

2016 Great Lakes Floral Expo – G having fun during the Professional Division Surprise Package

2016 Great Lakes Floral Expo - Professional Division Surprise Package Contestant Angela Christie CF

2016 Great Lakes Floral Expo – Professional Division Surprise Package Contestant Angela Christie CF

2016 Great Lakes Floral Expo - Lisa VanderMeer and Marisa Lowing-Rakowski CF cheering on the contestants as they compete.

2016 Great Lakes Floral Expo – Lisa VanderMeer and Marisa Lowing-Rakowski CF cheering on the contestants as they compete.

2016 Great Lakes Floral Expo - Professional Division Surprise Package Contestant Victor West CF

2016 Great Lakes Floral Expo – Professional Division Surprise Package Contestant Victor West CF

2016 Great Lakes Floral Expo - Professional Division Surprise Package Contestant

2016 Great Lakes Floral Expo – Professional Division Surprise Package Contestant

2016 Great Lakes Floral Expo - Professional Division Surprise Package Contestant Kaitlyn Harlow

2016 Great Lakes Floral Expo – Professional Division Surprise Package Contestant Kaitlyn Harlow

2016 Great Lakes Floral Expo - Professional Division Surprise Package Contestants

2016 Great Lakes Floral Expo – Professional Division Surprise Package Contestants

 

 

 

Some of my pieces from this years contest!

(Didn’t get pictures of my surprise package pieces but both placed! :D)

Certified Florist Division: 1st Place

Certified Florist Division: 1st Place

Professional Categorie Theme 1: Blooming Memories

Professional Category Theme 1: Blooming Memories

2016 GLFE Awards: 1 ~ 1st Place, 2 ~ 2nd Places

2016 GLFE Awards: 1 ~ 1st Place, 2 ~ 2nd Places

 

A huge thanks to this years sponsors, volunteers and conference chairs for another great year! It was great experiencing the top 5 and competing in the Designer of the Year Runoff, along with taking home some ribbons this year.

We look forward to all the excitement coming next year along with all Alice Waterous AIFD, 2017 Conference Chair, is starting to prepare for all of you to experience and enjoy at the 2017 Great Lakes Floral Expo!

Check out the links below to learn more about the Michigan Floral Association now!
Michigan Floral Association

facebook

Till next time,

Siignature

 

Feature Designer, Floral Companies

Laura Daluga AIFD : Featured Designer

Laura Daluga AIFD, Owner of the Department of Floristry, Ann Arbor’s up and coming design studio specializing in one-off special events and corporate designs, floral sculpture, fleur couture and conceptual editorial design is taking over the floral world one design at a time! Laura also provides support, mentoring and advice to retail florists in the area who’d like a leg up, and one-on-one atelier style private lessons to area floral designers.

While home for the holidays, Floral.today caught up with this floral design trailblazer to get to know her a little bit more and bring more of her to you! Wether she’s making floral couture weapons or simple clean design for other art medium duplication, Laura’s free spirit and professional design is always here to remind us what a well educated design brain can create.

STANDALONE PHOTO -- Laura Daluga creates a floral display to compliment a 1945 painting by Pierre Bonnard while setting up for Art In Bloom Thursday, March 27, 2014 at the Milwaukee Art Museum in Milwaukee, Wis. Floral designs will be on display through Sunday. The designers use flowers and foliage to interpret works from the museum's collection. In addition to the colorful displays, there will be demonstrations and classes in everything from vertical gardening to making sugar flowers. Daluga is from Chicago. Mark Hoffman/MHOFFMAN@JOURNALSENTINEL.COM

“STANDALONE PHOTO — Laura Daluga creates a floral display to compliment a 1945 painting by Pierre Bonnard while setting up for Art In Bloom Thursday, March 27, 2014 at the Milwaukee Art Museum in Milwaukee, Wis. Floral designs will be on display through Sunday. The designers use flowers and foliage to interpret works from the museum’s collection. In addition to the colorful displays, there will be demonstrations and classes in everything from vertical gardening to making sugar flowers. Daluga is from Chicago.”
Mark Hoffman/MHOFFMAN@JOURNALSENTINEL.COM

One of the things Floral.today always enjoys asking our feature designers is, what some of their non-floral hobbies are. Laura didn’t fail to deliver in her response when she said, “I enjoy reading very much and I try to stay current with several topics including scientific developments, psychology, politics and economics. I enjoy researching the human condition.” “I love to roller skate! I have a serious pair of quads in my closet if anyone ever wants to hit the rink with me. Absolutely serious! LOL” “I’m a bit of a nerd, and love going to cons! I love anime, comics, science fiction, movies, gaming… Last year at C2E2, I met No-Face, of Miyazaki’s ‘Spirited Away’ fame, it was awesome!”

After such a great response we hope you enjoy to get a little more about Laura with her Floral.today Feature Designer Interview!

Laura Daluga AIFD

 Where did you get your start in the industry and what have been some of the most instrumental experiences that have helped you with your successful career so far?

As a 4th generation florist, I was literally born into the floral industry, growing up playing with dropped stems in the flower shop owned by my parents. Beyond the lifelong hands-on education I experienced in my parents shop, when I had ventured out on my own I found an amazing 5th generation owned florist and greenhouse that was in the midst of a generational change themselves. The newest owner was just a touch older than me, and had just been to the Teleflora Education Center in Oklahoma City for an intensive hands-on with Hitomi Gilliam AIFD. That shot in the arm was infectious there, and soon all the designers, even juniors like myself were jetting off for immersive programs with teachers, the likes of Els Hazenberg AIFD, AAF, Kevin Ylvisaker AIFD, PFCI and of course Hitomi Gilliam AIFD. For a gal growing up knee-deep in stems all her life these were my first professional encounters with members of the American Institute of Floral Designers, and boy were they eye-opening… These experiences sparked a need for continual education that has only grown since. I wanted IN, I wanted to know all about it.

Where do you see the greatest flaws in the industry at the moment and what do you think we as an industry can do to rectify some of the issues?

I’ve heard my entire professional career how ‘rare’ I am, a veteran Millennial designer with education, experience and an open mind. My family has forever lamented the fierce upcoming generational gap, and I now believe we are seeing it in full force. And it’s killing us. The old school florists like my mom are retiring, one by one- and sadly along with them, the retail florists are closing as well. They’re being replaced, mostly by young, fresh and woefully undereducated designers. I see this as a challenge, a challenge to bring them into the fold, to ignite in them the joy and passion of learning, growing and collaborating. I’ve been watching these Millenial ‘instagram superstars’ grow in favor among brides and clients, and through a collective mindset that is unique to this generation I have been watching them grow by leaps and bounds. This communal, crowd-sourced, collaborative rather than competitive approach to an art form is entirely unique to this generation. Their work, while amateurish, is still connecting better with the public than we’ve seen since the 90s, so that’s very exciting to see unfold. Now to just elevate the skillset!

Are there any exciting projects or shows we should be looking forward to in 2016?

Coming up in 2016 I am personally looking forward to Milwaukee Art Museum’s annual Art in Bloom show, which just last year expanded to include a floral fashion show. Also on the floral fashion front, I’m looking forward to the return of Chicago’s Garfield Park Conservatory’s fleur couture runway show, FLEUROTICA. After participating 4 years in a row, they took a hiatus last year and I’m super excited to see it come roaring back now that the turn of the century conservatory has been restored. Stacey Carlton AIFD and Shawn Michael Foley are planning a floral couture main-stage program at AIFD National Symposium in Anaheim, CA this summer that I’m very excited to be involved with, I can’t wait to get in that design room to help!

Laura Daluga AIFD

After such a crazy personal year what are some of your personal goals that you’re working on right now?

Crazy year is right! Just a few weeks after relocating from Chicago to Ann Arbor, I was inducted into AIFD and eight months in I’m working on building my clientele here and it’s certainly slow going as many florists here are several generations deep! My primary goal for 2016 is to land a few more solid corporate accounts, to keep making brides’ visions a reality and to keep up with the community involvement that has gotten me this far already. Working with local non-profits and starting up a new chapter of Repeat Roses, the collective of floral designers who upcycle event flowers, gifting them to local veterans’ and children’s hospitals. Ann Arbor is perfect for that, what with the University of Michigan Hospitals. I’m also becoming more involved in our regional chapter of AIFD, seeking new venues for public floral art and revenue streams for the chapter’s many educational scholarships.

 

When designing floral fashions what is one of your greatest secret go to mechanics for wearable floral fashion?

The learning curve with floral fashion is pretty steep. I love watching the designers at Fleurotica grow by leaps every year. With floral fashion, its a real struggle to keep the garment lightweight, moveable and flexible despite being covered with product that weights a ton. My last floor-length dress came out to a whopping 28 pounds, despite using dried materials in abundance! Working with lightweight, easy to sew materials are key to making the dress template onto which I glue or sew my blooms or petals. To put it simply, go with felt! It sews incredibly easily and floral glue (hot or cold) stick to it quite well.

 

What are some of your favorite flowers or materials to work with right now?

I’ve been positively obsessed with the graphic form of protea… any and all protea are ooh and ahh worthy in my book! Combine that with Art Deco intricacy and you have my logo! The Anco Vandas are just swoon-worthy, with colors so saturated you can’t believe they’re real! I’m also very much looking forward to working with all the locally grown Michigan flower branches, especially cherry! Having a garden for the first time, too, I’m excited to be able to grow terrestrial orchid plants here, especially Paphiopedilum! Oh my god, and the unbelievable Japanese product we’ve been seeing at floral shows, I can’t wait to get my hands on some of it this Valentine’s Day!

Laura Daluga AIFD

Do you have a philosophy when it comes to designing?

My personal design philosophy is pretty simple. I aim to create visually exciting designs, in line with the principals and elements of design. While anyone can make something beautiful with gobs of lush flowers, I’m aiming for the ‘Art of Leaving Out,’ which is, I think, more realistic in today’s economy. My work tends to have an emphasis on spatial design, movement and structural composition, as a result of my childhood ballet training. Tedium is my forte. I love working out a design from deciding its basic form all the way down to its tiny, tiny details.

With our ever-changing industry, where do you see it changing the most and where do you see it heading in the next 10 years?

In the next ten years, I’d like to see designers working actively to change the prevailing public perception that flowers are something that ‘just dies.’ I’d love to see us more toward a more European mentality, that flowers are a way of life, more than just an accompaniment to a meal, a holiday, or well-wish, more than for weddings, funerals and special events. A shift in consumer mentality might save our remaining brick and mortar shops from closing, and would encourage Millennial business owners to move from home-based or studio-based to full retail. I’d also like to see an elevation of mechanics for all American designers, hopefully elevating our craft to the level of an art form.

Laura Daluga AIFD
Where do you find your greatest inspiration when designing?

My greatest inspiration is my incredible life partner in crime, Brian Skol. His creative ability is unmatched by any one artist I’ve met or worked with before and his collaborative spirit, along with an equal passion for education and science, inspires mine every single day. I’ve never had such a vocal supporter, nor someone so willing to challenge me creatively. Working with him on floral sculptures, fleur couture and prop creation for his oil paintings has felt natural from the start, even more so now that we both have a feel for each other’s strengths and weaknesses.

If you had the chance to attend a floral class anywhere in the world what would it be?

I think since I first met Els Hazenberg, I’ve been curious about the Boerma Instituut in Aalsmeer, the Netherlands. I’m absolutely intrigued by Holland’s rich floral culture, its rockstar-status designers, and their willingness to openly share mechanics and techniques, something that until recently was unheard of here. Workshops, masterclasses, intensives, creative retreats… and to have it tied in with the EMC Program makes it all the more dreamy and perfect in my mind.

Given the chance to teach a floral class anywhere in the world what would you teach and where?

If I could teach anything… anywhere… well, you asked! I’d like to teach the fundamentals, the principals and elements of floral design, to excited, curious students through my own floral design academy. That’s my big dream, to inject some professionalism, craftsmanship and european style into the average American floral designer’s everyday designs.

Laura_backstage_FLEUR14

Thank you to Laura for taking the time to let Floral.today and it’s readers get to know her a little bit more. As a top floral designer and future American floral industry leader, we wish Laura the best of luck with all that comes before her brilliant mind.  Make sure follow all of Laura’s social media to stay inspired by this one of a kind designer.

Till Next Time,

Siignature

Extra

Social Media Sludge

Sadly it seems not even our industry can avoid the plague of internet trolls and the ever growing immaturity within social media group interactions.

The great thing about the internet is you can be whomever you want to be and treat people however you want without usually having to be held responsible.

As of late some of our industries “Leaders” and “Professionals” have sadly went from helping strengthen our industry to adding to the plague of filth that fills our social media pages each day.

That is the wonderful reason floral.today has chosen our top groups, pages and social media favorites that we think you, our followers, should be following or involved in to become inspired on your floral journey.

With hundreds of thousand of floral design social media groups available, it’s a personal preference of where you think you belong. Here are a few of our top groups and pages we enjoy being part of on social media internationally and in the USA specifically.

Floral.today’s Top 3 USA Facebook Groups
Florist Techies
Florists Network USA
FLORIST TO FLORIST
Floral.today’s Top 3 International Facebook Groups
INTERNATIONAL FLORISTRY NETWORK
FLORIST/IN, AUS LEIDENSCHAFT ZUR BLUME
THE FLORISTS OF FACEBOOK
 
Floral.today’s Top Instagramers
MANDY MAJERIK AIFD PFCI
PASSIONFLOWER
MATTHEW LANDERS
Kim Starr Wise
Mood Flowers
JOSEPH MASSIE
SOLOMON BLOEMEN
 
Floral.today’s Top 3 Youtube Channels
FLORAL DESIGN INSTITUTE
Chrysal Floral Nutrients
FLOWER TRENDS FORECAST
 

With so many more types of social media from Twitter to Pinterest, we have given you the social media sites we at floral.today actively watch for inspiration along with trying to actively maintain ourselves.

Social media is always changing and evolving just like the floral industry and as it, along with us, evolves we must always put our best foot forward. Before you give your opinions or evaluate others around you, take a good look at yourself and what you’re about to say. Some critiques will come off harsh or aggressive but when it has proper professional documentation and not just a pumped up ego, take a deep breath to actually learn from these. Also question others around you and anything that passes your eyes and ears as the internet is a messy place and can be very misleading.

Do you agree with our favorites? What do you think of our opinion of floral industry “Professionals” on social media?

Good luck with finding your happy medium on social media where everybody has an opinion and almost everybody is offended for some reason.

Siignature

Industry Events

“Invention” // Nature’s Creative Edge Sept. 18-20, 2015

Floral.today will be attending this year’s Nature’s Creative Edge with a heavy heart and happy spirit as we say goodbye to this one of a kind floral event. With over forty five designers showcasing at this years outdoor event, the American Institute of Floral Designers North Central Chapter is gearing up to go out with one of the biggest and most beautiful floral bangs our industry has ever seen.

Debra Strand AIFD, ICPF

Debra Strand AIFD, ICPF

This is the final year the American Institute of Floral Designers North Central Chapter and Bob Friese AIFD will be hosting the ever amazing and intriguing Nature’s Creative Edge.

This one of kind event that has captivated the world and our industry for the past 10 years found its start and roots in the form of a master floral design class taught and started by Hitomi Gilliam AIFD and Bob Friese AIFD, two paragon’s of floral design and education.

Alice Waterous AIFD

Alice Waterous AIFD

Since 2006 when the first class was held, Nature’s Creative Edge has shaped from a master design class to a renowned floral showcase being one of the only public floral design displays hosted naturally throughout the woods of northwest Michigan and 100% run by volunteering designers and helpers.

Stacey Carlton 2011

Stacey Carlton AIFD

Stacey Carlton AIFD

Stacey Carlton AIFD

This year’s Nature’s Creative Edge will take place September 18-20th, 2015, you can find directions, ticket prices and links below.

Nature's Creative Edge 2015
"Invention"


Directions

Set your GPS to Sternberg Rd/ Hilton Park Rd, Fruitport, MI 49415
or
http://bit.ly/1WJqZx4


Tickets

Children 12 & Under  -  Free
Student & Seniors  -  $10.00
Adults  -  $15.00

Purchase Tickets Now

(Contact Alice Waterous AIFD for Handicap parking or questions at awaterous@gmail.com)

 

As this is one of the AIFD North Central Chapters major fundraisers, the proceeds go towards educational scholarships and classes to further strengthen floral education in our industry.

Carolyn Kurek

Carolyn Kurek AIFD

Bob Friese AIFD

With over forty five designers from around the USA making their way to this wondrous event you can only imagine the great works of floral art you will find this year. With “Invention” as this years theme, the designers are walking into a blind surprise design not knowing the space or materials they will be working with, creating a true night of invention in the breathtaking woods of Michigan! You can experience last years event from our past article Here.

Sue Bal Vanderhulst AIFD

Jim Rauch AIFD

So we welcome designers and the public alike to come and enjoy a truly once in a lifetime experience. Nothing like Nature’s Creative Edge can be found anywhere else in the world and as it is the final year this is your last chance to get to Fruitport, Michigan to experience this night of floral design magic for yourself.

Siignature

Feature Designer, Featured Floral School, Floral Companies, Industry Events

The UK School of Floristry Takes Gold

 

JOSEPH  MASSIE

PRESENTS

THE UK SCHOOL OF FLORisTRY

CARNIVAL FLORAL COUTURE TAKES GOLD AT RHS TATTONPARK

 

IMG_4139

The UK School of Floristry is delighted to share that their exhibit :

The English Carnival won a GOLD MEDAL at RHS Tatton Park 2015

Designed by five time RHS Chelsea Gold Medal Winner Joseph Massie and students from the UK School of Floristry, the 5m x 2m floral installation is a vivid whirlwind of exciting colour, cheer and fantasy, combined with fabulous flowers and foliage to create a floral delight for the senses.

IMG_3962 IMG_3925 IMG_4104
"Working on The English Carnival was a great opportunity to test out our skills on a large scale design. It's not often you'd get the chance to work on something this fun, or this dynamic, so it was a real pleasure to be involved!" 
~ Jessica

Students from the Liverpool based School created three distinct Carnival Characters to embody their installation – the Entertainer, the Ring Master and the Confectioner, and these classic English Carnival characters are given a fresh and innovative floral make over ~ by wearing bespoke Floral Couture outfits. Each outfit takes inspiration from the energy of English Carnivals – from jackets made from Admission Tickets to Playing Card Catsuits, each look is created using exquisite flowers and foliage. These fabulous characters sit amongst a colourful Carnival environment, filled with ring toss, pop corn and other fun fair classics, to provide an entertaining and engaging floral display.

IMG_3939 IMG_3923 IMG_3912

The flowers and foliage utilized within the display are in part sponsored by the Schools long standing floral design suppliers – notably Anco Pure Vanda, Meijer Rose, Marginpar and PortaNova. The stand includes over 500 of the finest roses, used in combination with exotic Vanda Orchids, rare Gloriosa and luscious Hydrangea to create a truly breath taking visual treat. Through the Schools outstanding reputation, the students have access to study with the highest grade of fresh flowers and foliages.

IMG_4056 IMG_4047
"My role in the exhibit was to help produce The Entertainer - each of our three characters had to be completely covered in botanical couture, and it was a really interesting, cool project to help design. I spent two days gluing playing cards into a playsuit form - it was certainly the first time I've ever done that! Working on the English Carnival was such fun, and it's a great opportunity to try something new and fun - plus working on site at RHS Tatton was such a buzz!" 
~ Clare

Achieving their very first medal at RHS Tatton Park, The English Carnival by the UK School of Floristry showcases the finest work from it’s students across several courses. The School itself caters for students looking for classes in Floral Art & Design at beginner, professional and advanced levels, providing a welcoming and friendly atmosphere in which to learn Floral Art & Design. Based in Aintree, Liverpool, the School is proud to attract students from far and wide – nationally and internationally.

IMG_4062 IMG_4047 IMG_3945 IMG_3939

Previous Chelsea Flower Show Medal Winner Joseph Massie told us “The opportunity for our students to exhibit their work at RHS Tatton Park is a dream come true for them. The show is a wonderful opportunity to really stretch their creativity and technical skills by coming up with a truly incredible design, that we’re delighted to say, caught the eye of the judges, and the imagination of the public.”

Joseph Massie

 

EXHIBITOR CATEGORY : Floral Design, in the Floral Design Studio

STAND NUMBER : FD8

CONTACT EMAIL : joe@josephmassie.com

WEBSITE: www.ukschooloffloristry.com

Images of our exhibition can be obtained by contacting UKSOF at hello@ukschooloffloristry.com

 

Thank you to Joseph Massie and The UK School of Floristry for sharing this amazing experience with Floral.today and our viewers!

Congratulations on your gold award, we look forward to the exciting future the school and it’s students are bound to have.

Siignature

 

Extra, Industry Events, Products

And The Winner Is…..

Our Follower Appreciation Book Giveaway Winner Is…..

Fabian Salcedo

F2 Floral Design

Austin, Tx

11728814_456125841228296_5645379123296764132_o

 

Fabian has won an autographed copy of
BCFLBook
A FRESH LOOK AT JUDGING FLORAL DESIGN
BY HITOMI GILLIAM AIFD AND KATHY WHALEN AIFD

 

 

Congratulations to Fabian and thank you for your support. To all those that participated in the giveaway, we thank you and we look forward to doing giveaways in the future!

Huge thank you again for taking us past the 1500 follower mark, Floral.today looks forward to our exciting floral filled future.

Siignature

Extra

Follower Appreciation Book Giveaway! – Contest Ended

Thank You!

 

For all your love and support of FLoral.today we are super excited to give one of you a Signed copy of

 

A Fresh Look at Judging Floral Design

by Hitomi Gilliam AIFD and Kathy Whalen AIFD

 

 

Book Preview

 


How To Win!


1. Must be a follower of Floral.today social media.

  youtube twitter facebook

2. Enter name into the raffle.


Contest has ended!
Watch out for the next one!

Thank you again from all of us at Floral.today! We look forward to all the interesting and exciting floral things to come!

Siignature

 

Floral Companies, Products

A Day With Cananvalle Roses!

Very few things are as exciting as receiving boxes of roses to play with and it only makes it better when they are some of the best roses you have ever seen or used.

Cananvalley Flowers has been setting a premium with their roses since 1986, having some of the most beautiful colors and highest quality roses available on the market.

SONY DSC SONY DSC SONY DSC

Floral.today was gladly sent a very large range of what the Cananvalle Roses farm had to offer from well known roses such as ‘Amsterdam’ to the more unique and specialized ‘Sweet Green’. With all but one of the roses staying firm and prefect for more than 2 weeks, including their died varieties, you can see the care and time that they have put into their roses to provide you the florist with the utmost perfect rose.

SONY DSC SONY DSC SONY DSC

Cananvalle has also recently taken part in the Quality Flowers Club, offering it members amazing deals on sample boxes ranging from 100 stems up to 400 stems and also running a fun new contest on the Flower Buzz Facebook group.

 All INFORMATION ON Cananvalley FLowers, The Quality Flowers Club and the ongoing contest can found below!
Here are just a few things we did with our roses sent to us by the ever gracious Cananvalle.

 

Peach/Pink Wall Hang

Created with a combination of:

‘Faith’ – Purple/Pink upon opening

‘Jessika’ – Pink

‘Tiffany’ – Peach

SONY DSCSONY DSCSONY DSC

SONY DSC SONY DSC SONY DSCSONY DSC

 

Unique Design Styles
Formal Vertical Design

The AIFD Guide to Floral Design, Design Styles, Page 191 – “a tall, narrow floral  in which the predominant LINE(S) are elongated and PERPENDICULAR to the PLANE of the horizon or the surface upon which the arrangement is placed. A vertical design typically  extends just barely, or not at all, beyond the width of the CONTAINER.”

SONY DSC SONY DSC

 

 

 

 

 

 

 

 

Diagonal Design

The AIFD Guide to Floral Design, Design Styles, Page 190 – “a three-sided COMPOSITION in which the primary AXIS lies on a slant of approximately 45-degrees.”

‘Mondial’ – Variegated Grey and White

SONY DSC

Horizontal DEsign

The AIFD Guide to Floral Design, Design Styles, Page 190 -“a COMPOSITION in which the predominant LINE(S) are low and PARALLEL to the PLANE of the horizon or the surface upon which the arrangement is placed.

‘Sweet Green’ – Vibrant Yellow with Green Tips

SONY DSC

Modified Two Dozen Roses
Fan Design

The AIFD Guide to Floral Design, Design Styles, Page 190 – a three-sided, semi-circular, RADIATING COMPOSITION in which LINES emerge from a central FOCAL POINT, like spokes from the hub of a wheel.

‘Freedom’– Long Lasting Red Rose

SONY DSC

SONY DSC SONY DSC SONY DSC SONY DSC

SONY DSC


Cananvalle Flowers

Contact Information:

Website ~ www.cananvalle.com
Email ~ sales@cananvalle.com
Phone ~ +593 (0)2 2457 621 - 2


SONY DSCRose VarietiesSONY DSC

 

Quality Flowers Club “Quality Flowers Club is working hard to benefit the florists with excellent products and promotional deals. We are here looking out for you, the florist!” “Quality Flowers Club is a new company developed to provide florists in the United States with beautiful flowers at a great price! Our promise is to scour the globe in search of the best deals and product we can offer to our members.”

 

Contact Information: Website ~ qualityflowers.club Phone ~ 717-442-3158 Facebook Cananvalle Special! 11107174_1612196669019153_6141170737986401312_n

 


Flower Buzz Contest!
SONY DSC 

Sponsored by Joe Colvin of Florist Mercantile Company & Quality Flowers Club and Caro Lopez of Cananvalle Flowers.

How to Win:
Whomever brings the most new members to the Flower Buzz Facebook Page by sharing and inviting friends to the group by Nov 1st.

Prize:
First Place -- 600 Long Stemmed Red Roses (70-90cm)(or ASSORTED ROSES, WINNER'S CHOICE)
Second Place -- 200 Long Stemmed Red Roses! (or ASSORTED ROSES, WINNER'S CHOICE)


Rules and Regulations:
*All members of the Flower Buzz Facebook Group may enter.
*Must be a Member of the Flower Buzz Facebook Group.

Thank you so much to Joe Colvin of  Quality Flower Club for introducing Floral.today to Cananvalle Flowers and all the wonderful products that they provide to the floral industry. Make sure to check out all the links above to see all the great things happening at the Quality Flower Club and the great colors and varieties available at Cananvalle Flowers.

 

Check back here Monday for to see how to win a signed copy of A Fresh Look At Judging Floral Design, A Guide for Judges, Designers, Teachers, Mentors and Host BY Hitomi Gilliam AIFD AND Kathy Whalen AIFD!

Siignature

Featured Floral School, Floral Companies, Floral Education Month, Industry Events

University of Missouri

In today’s floral education climates you are bound to find fewer and fewer university funded Floral Design programs yet the University of Missouri – Columbia is keeping their floral program strong within the Division of Plant Sciences in Horticultural Landscape and Design degree programs. Within their 5 course program the students also get the valuable experience of running a fully operational store and event business, Tiger Garden, that is attached to the classroom.

This year the University of Missouri SAIFD Chapter has 4 designers participating at the prestigious American Institute of Floral Designers Symposium Student Design Contest in Denver so make sure to say hello and wish them luck for all of you going to Symposium this year!

YOU CAN FIND ALL THE CONTACT INFORMATION FOR THE University of Missouri  AT THE END OF THE ARTICLE

Photo Property of The University of Missouri

What advice do you have for designers looking to become a university floral educator or advisor?

I would tell any designers who are looking to become a university floral educator or advisor that, as an educator, you are never done learning. Take advantage of learning each and every day, whether that is from your students or other members in the floral community. Any opportunity that is available to you, use it to grow your floral knowledge. I also believe that to be a great educator, you need to know how to properly communicate with students and work with them. It is great to have floral knowledge, but you also need an education background.

Photo Property of The University of Missouri

What has been one of the most interesting floral topics you have taught so far at the University of Missouri?

One of the most interesting floral topics that we have taught would be unique personal pieces, including traditional corsages, fascinators, and contemporary bouquets.

Photo Property of The University of Missouri

Do you have a philosophy when it comes to floral education?

I believe that my floral education philosophy goes hand in hand with my teaching philosophy. We have to, as educators, reach out and help students see and reach attainable goals within the floral industry. I want students to be able to believe, dream and achieve and with teaching the right techniques and ideas, the possibilities will be endless for students. Education is always first in my mind. If students aren’t learning and growing, then you are doing nothing for them or yourself.

Photo Property of The University of Missouri

Who do you find are the most influential designers or outlets for young designers?

I believe that the most influential designers and outlets for young designers can be found anywhere. From following them on social media to volunteering in the workroom at symposium, I believe that you can find influence anywhere and everywhere you look.

Photo Property of The University of Missouri

How much support do university floral programs receive and do you think it is enough to insure a strong future for the floral industry?

I believe that our program receives a good amount of support by our college. When looking at the bigger picture, members of AIFD are very supportive of our program and are always willing to help. As long as the seasoned members of AIFD continue to help and be part of our program, then I believe our program will be at the University for another 100 years.

Photo Property of The University of Missouri

With our ever-changing industry, where do you see floral education heading in the next 10-15 years?

Within the next 10-15 years, I see floral education becoming even more diverse than it already is. Right now, we are learning from designers from around the world at symposium and other shows. Eventually, I think that we will start having more blogs that are showing more how to and allowing designers to be more open.

Photo Property of The University of Missouri

What are some of the best opportunities available to young designers?

In my opinion, some of the best opportunities that we can offer to young designers are already in place. From our introductory courses, the student run shop, to taking as many students as possible to AIFD National Symposium and by giving students the opportunities to go to design courses offered throughout the year by AIFD members. There are far more opportunities available than many of us realize, but these are several opportunities that we do our best to make possible for the young designers.

Photo Property of The University of Missouri

What do you think are some of the top floral educational advancements that have helped progress the industry?

Some of the top floral educational advancements that are helping progress the industry are those of social media. By allowing designers to showcase their talents and designs on social media and posting videos, it allows the younger generations to be able to have resources at their disposal.

Do you believe the US floral industry does enough to create interest and jobs for future designers?

As of right now, I believe the industry could do a little more to create interest. AIFD is not something that most people know of. I think that there are a lot of great programs, growers and designers out there that no one knows about because we are such a tight-knit community.

Photo Property of The University of Missouri

In your personal opinion what are some of the shortcomings in floral education that the industry should strive towards working on?

Some shortcomings that I believe the industry should shrive to work towards:

1) Getting younger people involved in the industry and help them to become successful.

2) We are going to have to work harder at showcasing the floral industry as an art and not so much as a hobby. Although social media is a way to spread good word about the industry, it also has the ability to make everything look so easy and of lesser value.

University of Missouri – Columbia and Tiger Garden

Contact Information:

Website:
University of Missouri – Columbia ~ missouri.edu
Tiger Garden ~ tigergarden.missouri.edu
Email: tigergarden@missouri.edu
Phone: 573.884.1191


Social Media
Facebook
Flickr

 

Photo Property of University of Missouri

University of Missouri SAIFD 2015 Student AIFD Symposium Competitors

 

Good luck to all those competing at this years AIFD Symposium and to the future of the University of Missouri – Columbia and Tiger Garden programs. It’s always great to see students getting exposed to the industry and professionals so one day they can be in the shoes of those they are exposed to.

Tomorrow is our last day of Floral Education Month!

Siignature

Floral Companies, Floral Education Month, Industry Events, Products

Top 3 Floral Education Month Book Picks!

 

Floral.today does realize that there are so many amazing floral design books that inspire and teach out there but these are our top 3 educational book picks of right now in no particular order. What floral books have helped teach you and lead you to be a better designer?

Share with us in the comments Below your top 3 favorite floral book for Floral Education Month!

A Fresh Look At Judging Floral Design, A Guide for Judges, Designers, Teachers, Mentors and Host

by Hitomi Gilliam AIFD and Kathy Whalen AIFD

Image Property of HITOMI GILLIAM AIFD AND KATHY WHALEN AIFD

Acculades

2014 Winner of Two Gold Medals

Best Education Book – Independent publisher

Best Reference book – Independent publisher

2014 Silver Medal

Best Professional/technical book – Independent publisher

Image Property of HITOMI GILLIAM AIFD AND KATHY WHALEN AIFD

WHAT KIND OF BOOK IS THE BOOK IS A Fresh Look At Judging Floral Design, A Guide for Judges, Designers, Teachers, Mentors and Host?

A Fresh Look At Judging Floral Design is a book that fills a void in publishing on the topic of floral design and judging. It’s been 50 + years since a new work solely dedicated to design and judging design has been published in the United States. The book is a reference book that has many “workbook-like” features, and thus is unique. Many around the globe are also using it as a textbook.

For years Elements and Principles of Design have been at the core of teaching design. A Fresh Look At Judging reinforces that foundation, and expands design knowledge by providing new opportunities for analyzing and understanding floral design from the judge’s, teacher’s and designer’s perspectives. Among the topics people are excited about is the introduction of tangible and aesthetic standards, bringing greater clarity and more logical analysis to designing and judging. – Kathy Whalen AIFD

Image Property of HITOMI GILLIAM AIFD AND KATHY WHALEN AIFD Image Property of HITOMI GILLIAM AIFD AND KATHY WHALEN AIFD

Image Property of HITOMI GILLIAM AIFD AND KATHY WHALEN AIFD


A Fresh Look At Judging Floral Design, A Guide for Judges, Designers, Teachers, Mentors and Host


Contact Information:

Book Website: JudgingFloralDesign.com
Email: aFreshLook@JudgingFloralDesign.com
Facebook: A Fresh Look at Judging Floral Design

Purchase
$ 99.95 +shipping & tax

Certified Florist Manual

Photo Property of Michigan Floral Association

What’s a Certified Florist?

“Your Michigan Floral Association has created an exciting certification program for retail florists called the Certified Florist (CF for short). In this program, a Certified Florist is one who both possesses professional expertise and passes a certification process.” – Michigan Floral Association

Benefits 
Retail Florist Shop Owners

Become your area’s most respected florist.
Learn the best current practices from recognized floral professionals.
Great advertising tool for your flower shop.
Freshen up on design skills.
Learn the latest design trends.
Use the accreditation’s logo and advertising tools to build credibility with your community.
Great networking opportunity.

Retail Florist Employees

Build your skills.
Make yourself more valuable to your employer.
Job Security.

Free-lance Designers

Keep up on current trends.
Great networking opportunity.
Learn the best current practices from recognized floral professionals.
Freshen up on design skills.

Floristry Students

Build your skills.
Make yourself more employable in the industry.

Party and Event Designers

Keep up on current trends.
Great networking opportunity.
Learn the best current practices from recognized floral professionals.
Freshen up on design skills.


Certified Florist Manual

Contact Information:

Website: Certified Florist Manual
Email: cindy@michiganfloral.org
Phone:Phone: (517) 575-0110

Purchase
$399.95 ~ All Inclusive

NEOTROPICA: HAWAII FLOWER & PLANT GUIDE

by Hitomi Gilliam AIFD, Lois Hiranga AIFD, & Colin Gilliam

Photo Property of Design358

What will you find in NEOTROPICA: HAWAII FLOWER & PLANT GUIDE

“The softback is illustrated with four-color photos taken on location in Hawaii and offers valuable info on product nomenclature, availability and seasonality.With a pictorial catalog format, the guide is organized into “cut” and “plant” products and by commodity groups.

Readers will find 180 varieties of orchids, 120 anthuriums, 108 assorted tropicals, 90 proteas, 90 types of foliage, 36 green plants, 20 bromeliads and a dozen leis.” ~ Hawaii Tropical Flower Council


NEOTROPICA: HAWAII FLOWER & PLANT GUIDE

Contact Information:

Website: NEOTROPICA: HAWAII FLOWER & PLANT GUIDE
Email: info@design358.com

Purchase
$15.00 +shipping

What books inspire you or have helped make you a better floral designer? Share with us below in the comments or on our Floral.today social media!

Till Next Time,

Siignature