Monthly Archives:

May 2014

Extra, Industry Events

Garrett’s PDFE Mock Exam Day

The only way to succeed is to practice, practice, practice and while preparing for his American Institute of Floral Designers, Professional Floral Design Evaluation that is a lot of what Garrett has done. This last week was Garrett’s last major event till his PFDE on Jul 1st and it was a mock exam hosted by Forget Me Not Flowers in Bloomington, IL. This has no affiliation with AIFD but was a great preparation to understand testing in a 4 hour time restraint and also understanding PFDE evaluations from an evaluators perspective and as a group.

 

This mock PFDE was strictly followed to what would actually happen in the real examination. Starting with a briefing of the design categories, a time to review the product and to organize your space and then they were off! They had 4 hours to design 5 pieces to the categories Sympathy, Arrangement, Wedding, Flowers to Wear, and a Duplicate. For each category floral.today is going to list each category with the specifics along with Garrett’s design for the category. wWith the photo’s and descriptions floral.today is going to list a few of the critiques Garrett was given to work on before July.

 

Sympathy

A Floral Tribute For A Cremation…
The Red Memorial Container Represents The Urn That Is To Be Incorporated Into (Or Set Next To) Your Design

DSC03872 
Critiques:
*Adding willow or a few more tulips to left side to make it stronger to add balance to my line
*Reduce the orange roses, add a small grouping to the back to pull the eye through the arrangement
*Reducing the orange roses by only a few to create a heart
*Wire all the tulips or avoid the tulips since they will grow over night
 

Wedding

A Bouquet For A Bridesmaid
 
DSC03871
Critique:
*Bind all the orchid tips together
*Take the extra time and triple check as there was a piece of tape showing
*Take last minute wire off the handle as it wasn’t needed and kept falling off
*Add an aspidistra leaf or grass to the orchids to make it completely clear how to hold the bouquet and it’s direction
*Hold the bouquet to test physical balance
 

A Centerpiece for a Dinner Party

Your Arrangement Will Be Placed On An Elongated Rectangular Table, Seating 12
 
DSC03864

Full Design

DSC03865

Closeup Of Design

 Critique:
*Break-up the middle of the arrangement by creating different levels with the flowers for depth
*Reduce the amount of flowers in the center 
*Double Check that the equisetum is all in a uniform curved line
 

Flowers to wear

A Corsage For Prom
May be worn on the wrist or arm
 
DSC03860

Full Design

DSC03863

Closeup of Detail

 
Critique:
*Triple check for exposed glue
*Make sure backing is similar shape to whats carried out throughout the design
*Watch where the tips are going so it isn’t poking anybody
Put the corsage on your wrist to understand where all the flowers are sitting.
 

Duplicate

Duplicate The Design From The Picture Provided
Unfortunately Garrett didn’t take a picture of his duplicate at the time, but here are some of the critiques he received.
 
Critique:
*Do this design first to get it out of the way or start it and then come back to it if you are struggling with it
*Triple check the flower count
*Create a good grid so you can place your flowers into the vase without them moving around
*Watch my scale to where all the placements are.
 

Complete Table

DSC03857

Garrett finished with a good 45-1hour to go and should have went back as a tiny bit of glue was showing past the corsage backing and a little bit of tape was showing on the bouquet, so time management could be worked on also before July 1st comes. This was a fantastic day of prep and education. Thank you Eldon and Jane Haab of Forget Me Not Flowers and also all the AIFD members that took the time to come help those testing this year understand the process a lot better. 
 
What are you doing to prepare for the PFDE this year or any other floral related examinations? We love to here what our floral.today followers are up to so keep us in the loop on our social media. Make sure to check out Garrett’s adventure to his PFDE Test Prep Day Video.
 
PFDE TEST PREP DAY
http://youtu.be/v4UMALLKsRY
 
Floral.today has already started scheduling interviews at the 2104 AIFD Symposium so keep your eye out for us!
 
 
Till next week,
 
Siignature

 
 
 
 

 

 
 
 
 
Extra

Get To Know Garrett

So many people have no clue who I am so floral.today decided you should know who’s writing the articles and doing all the fun stuff for floral.today. Along with our two ‘Get to Know Garrett’ videos here is a fun quick interview so you can get to know Garrett! If you ever have questions or comments, I’m a very blunt person sometimes so I welcome every comment, question or criticism.

 
Name: Garrett Fairbanks CF
Age: 25
Currant Location: St. Louis, MO, USA
Occupation: Editor in Chief, Floral.today and Freelance Floral Designer
 
DSC03211

Exploring While in Scotland for the 2013 Fusion Flowers Magazine Summer School

DSC02932

Exploring While in Scotland for the 2013 Fusion Flowers Magazine Summer School

 
Favorite Food: 
Gourmet Pizza, Gelato, Sweets, Most All Desserts 
Pets:
1 Black Mystery Snail 
1 Blue Snail
1 Ivory Snail
1 Betta Fish – Floyd
 
DSC01300

2012 Fusion Flowers International Design of The Year Competition Piece

 

DSC01308

2012 Fusion Flowers International Design of The Year Competition Piece

 
First Ever Floral Class Attended:
Novice – OSTC SW Floral and Animal Studies 2007
Professional – “The Dutch Touch” tutored by Els Teunissen 2007
First Floral Award Won:
Novice – Michigan Floral Association GLFE 2007 Student Division 1st Place
Professional – Illinois State Floral Association 2014 Tablescape Design Contest 2nd Place
 
DSC02724

Adventuring in Las Vegas at the 2013 AIFD Symposium

 
Certifications:
Michigan Floral Association – Certified Florist
Testing for my CFD, AIFD at the 2014 AIFD Symposium
 
DSC03267

Favorite Duo In The Whole Industry at Nature’s Creative Edge 2013 – Luz Cardenas CFD, Garrett, Stacey Carlton AIFD

 
Where I’ve Traveled In The World:
Australia, New Zealand, Scotland
Where I Plan to Visit:
England, Germany, Japan, China, Thailand, Sweden, Finland and really anywhere else!
 
1545037_10201860796620717_3963497_n

Sister’s Wedding Bouquet Designed By Garrett

 
Hobbies:
Reading, Traveling and Now Blogging 
Favorite Color:
Ox Blood Red, Midnight Violet, and Most Jewel Tones
 
2014 hair piece

2014 Illinois State Floral Association President Banquet Hair Piece

221008_3840343726230_1176615592_o

2013 Mayesh Design Star Entry Piece

 

Checkout the 'Get to Know Garrett' Video's

Click on the Links Below

Floral.today - Get to Know Garrett Part 1

Floral.today - Get to Know Garrett Part 2 
 

 We appreciate all your support and look forward to all the exciting adventures we are going to be taking our floral.today followers on in the next few months. Make sure to always give us your questions, comments, or critiques on any of our social media because we love hearing from you and what you want to see and are thirsting to know.

Till Next Week,
 
 
 
Extra, Industry Events

Mother’s Day, It Is Here!

Where did Mother’s Day actually originate from, and where has it progressed from its start? What does the civil war have to do with a day involving mothers? What president finally declared Mother’s Day an actual holiday? Is this a holiday that is religiously involved? Though many think the Greeks had a sort of mothers day or the church’s Mother’s Sunday, the history of Mother’s Day has been very intriguing to say the least.

 

Where some say the Greeks had a festival in the fashion of Mother’s Day, history tells us this was more to worship a deity than to celebrate our mothers. However the UK’s Mother’s Sunday would be the equivalent of the US’s Mother’s Day, where the Mother’s Sunday is more of a religious past time being celebrated on the fourth Sunday of lent and also paying homage to the mother Mary.

The United States has had a very long journey of getting to the point of just celebrating our moms. Most people would never guess that a lovely lady by the name of Anna Jarvis was arguably one of the first people to call for a day to celebrate Mothers after her mother, Ann Jarvis’s passing in 1905. The initial start of women trying to start a day to celebrate mothers can be mapped back to 1870 to the 1900’s, trying to celebrate mothers for different causes not just because they are moms and amazing. From Ann Jarvis fighting to reunite families and create cleaner camps during the civil war to New York’s, Julia Ward Howe fighting for a “Mother’s Day of Peace” as an anti-war observation in 1872. So to those “Hallmark Holiday” hawkers, Mother’s Day got its roots from strong women fighting for some peace. It wasn’t until 1904 that the idea was even thought of to celebrate moms for all the great things they do for their families and to this day it is still a toss up between Frank E. Hering, Julia Ward Howe and Anna Jarvis to give the full credit of starting what we know of now as the modern Mother’s Day.

 

Even though West Virginia and many other states started celebrating Mothers Day in 1910, it wasn’t until May 9, 1914 that President Woodrow Wilson issued the proclamation that Mother’s Day was now an official national holiday to be celebrated on the second Sunday of May each year. Interesting enough though that originally American flags were to be flown on this day to honor mothers that had lost sons to war, but now flags are to be flown on this day in honor of all mothers. Do you have your American flag flying? What do you do out of the ordinary to honor your mother on this day?

 

The reason for the church saying they are responsible for Mother’s Day would have us taken back to Anna Jarvis in 1905 when she declared her mother’s funeral to be the start of Mother’s Day when she handed out 500 carnations, as they were her mother’s favorite and the day was to honor and remember her mother. That is why the carnation corsage is a traditional staple of the day, red for if your mother was alive and white if your mother has passed away, which has been credited to florists as starting the color representation. Anna Jarvis fought tooth and nail against the commercialization of the holiday she says she created in honoring her deceased mother and till the day she died she spent her fortune and every last second against the floral industry, jewelers, and greeting card companies. Anna found people to be to impersonal to their mothers with pre-printed greeting cards and gifts, and was quoted many times saying ‘she regretting ever celebrating the day’ many times before she passed away in 1948.

 

Of the three industries Anna fought against the most, the 2013 US Annual Sales in the jewelry industry were $2.90 billion, the floral industry was $2.66 billion and the greeting cards came in at $710 million, and this doesn’t include the numbers for taking mom out to a nice restaurant or the zoo or any other of the many things people do for their moms for Mother’s Day. The craziness is that the multiple statistics websites have Mother’s Day being a slight growth for florists and special trips (dinner, special attraction) and a slight decrease in jewelry sales. Are you getting your piece of the billions of dollars spent on this holiday? You can always check out your state floral association, floral magazines and groups such the Society of American Florists for any tips and tricks for a successful Mother’s Day.

  

 Floral.today is all too familiar with the crazy people that walk into the door Mother’s Day week or gives you those ridiculous calls, so we’ve tried to find you some ways to snack a little better between arrangements, breathe between crazy phone calls, and hold yourself together till you are in your bubble bath with your champagne on Monday. Even though most people are going “I don’t have time after Mother’s Day to relax” you always have to remember that you are only given one body and if you don’t let it sit after putting it through the grinder you are just doing more damage in the long run.

 
 
 
 
 
 
 
 
 
 

Our Top 5 Easy Healthy Snacks

(Since we all know there is not going to time for breakfast, lunch or dinner)
 
1.) Dried Nuts With Fruit
You are getting a boost of protein and depending on the nut and dried fruit, you are getting many other beneficial nutrients and vitamins throughout the day. You can find this in every grocery store known to man or make it yourself very easily so you can make it completely to your own taste and preference. We here at floral.today love dried cranberries, dried bananas with whole almonds with the skin, cashews, and pistachios all combined into a ziplock bag or travel cup. 
 
2.) FRUIT! – 
It may sound silly, but having bananas, apples, pears or any other type of fruit you can hold in one hand and walk around with easily is always going to be better than that double chocolate fudge turtle brownie. Being florists, you’re able to put most any fruit down that has skin or a peel and come back to it. Pears and apples are our favorites because you can set them down easily, take a bite every so often or cut it up before getting to work in the morning.
 
3.) Granola Bar
These babies are packed with all kinds of yummy goodness that’s good for your body and can keep your energy level up. With the vast variety available, you can really pick and choose what your personal flavor is. When we are working on site or we know it’s going to be a crazy day, we always have Kashi® Chewy Granola Trail Mix Bar or the Kashi® Chewy Granola Peanut, Peanut Butter Bar. One has honey, oats, and fruit while the other has nut, oats and peanut butter. Like we said before, there are many different brands and types so you can get what you want. 
 
4.) Cheese Sticks
Again this comes in a package so you can set it down and come back to it very easily. These come in many different types of cheese and brands. We here at floral.today are still love the stringed cheese so we lean towards that more often, but paired with some fruit your getting all the nutrients from the fruit plus the calcium and other nutrients from the cheese. 
 
5.) Snack Pack Sized Food – 
This could be raisons, pretzels, apple sauce, or smaller bags of chips. The smaller sized portions help from over eating which can drag your energy down more than helping boost you through the rest of the day. I would avoid any chocolate drizzled or covered snacks so you aren’t just getting a huge serving of sugar.
 

There are many other options and many shops actually take time to eat lunch. Our suggestions aren’t for you to lose weight but help keep your energy levels up and keep you alert so you can keep going without hitting that late night wall too hard. We care about staying healthy and we hope you care about yourself as much. We will be having the occasional slice of pizza while we are designing over the next couple days but what will get us through the day is what we are putting in our mouth the majority of it.

 

Make sure that you take a second to breathe, we know it’s busy but for the customers that are asking for the world on a platter, or call just to hear themselves complain, make sure that you stop and gather yourself so you aren’t taking it out on your co-works, your customers or worse, yourself. You will not be able to please everybody and it is just crazy to think you can. I’m not saying take a 15 minute break or anything, but stop for a second, take 3-5 deep breaths, refocus yourself and be the very best you can be for the next person.

 

We will catch you up on our fun that we have at A Special Touch Florist next week, while we soak our feet. Floral.today wishes everybody great successes this Mother’s Day and prom season, make sure to keep us posted on all of your great designs, opportunities or other exciting news.

 

Till Next Week,

Siignature

Sources:

Americanlibrary.com

Wholeliving.com

Wikipedia.com

IBISworld

National Retail Federation

Feature Designer

Björn Kroner : Featured Designer

One of the greatest quotes to describe this week’s featured designer is “Education is the most powerful weapon, which you can use to change the world” by Nelson Mandela. Björn Kroner is one of those unique people that no matter what he’s teaching you it mesmerizes you and turns everything you’ve ever learned on its head for the better. As a German Master of Floral Design, Björn has used his unique design style and extensive knowledge to progress and personally affect the floral industry in so many ways at such a young age it’s surprising he has time to sit. Whether it’s color, design techniques, or simple detailing skills, Björn is one of the great international leaders pushing the very limits of design and what it means to be a floral designer.

 

Floral.today was fortunate enough to be able to attend the 2013 Fusion Flowers Magazine Summer School in Kippen, Scotland where Björn was our tutor. As an American designer, it was a whole new world of discipline, skills, techniques and design that opened our eyes to a whole new world of floral and though it was difficult, it was one of the most impactful events in our career. We were introduced to a large array of hard-goods and fresh product that we don’t always get to use. To experience being taught by one of the top floral educators in the world is one of the most valuable opportunities floral.today will ever have.

 

Björn Kroner of Cologne, Germany was so kind as to being willing to do a quick interview with floral.today between all the crazy traveling and teaching he has been up to. Björn is a freelance designer that has a focus on showroom and fair booth decor, demonstrations and seminars, and also National and International event decor. When he isn’t jet setting all over the world, he likes to cook, be inspired by visiting galleries, furniture and interior stores, along with finding time to relax. At only 33, this young designer is changing the face and very structure of floral design. Now let’s get to know a snippet about him.

 

 Let’s start of with where you started off in the industry. Where did you get your first spark of floral design and where did you get your floral education up till now?
B. I got in contact with floral design around the age of 14, we have to do a four week practice job we could see doing after school. From that time on I wanted to become a floral designer. After school at 16 I started my apprenticeship in floral design and graduated at 20. At 22 I did my drill instructor, which you need when you want to go further studying at a master school in Germany and finished Master School in 2004 at the age of 23, which is the earliest you can do as a man. Spare that men had to do a social your in between the ages of 20-22. A German Master of Floral Design is the highest education you can get in this profession.
 
5

Björn doing what he does best, creating something beautiful! pjk-atelier.de, All Rights Reserved

 
When did you get your first taste of teaching and demonstrating? Do you think that that first presentation has helped you since that point with how you have evolved your teaching and demonstrating?
B. My first experience I got after I won the County Championships in Nordrhein Westfalen in 2005, from then on I grew up and learned a lot over the years. I see many floral designers around who pretend to be professional teachers and tutors, still I can say from my point I am in a learning process every time, but these people with a very interesting background (let me place it like this) pretend to teach something. Teaching and demonstrating means also you have to have a point of respect for the audience, young designers adopt your technique, which means you should be aware of what you’re doing! 
 
What are 3-4 of the most amazing floral experiences that you have gotten to participate in so far?
B. I had the chance to be part of the 2010 World Cup in Singapore, that was amazing for growing up in this profession and very instructive at the same point. Second would be that I was on a team to decorate a wedding for the Kingdom of Bahrain…. Glamorous, glamorous, glamorous… also amazing. The last point would be my part in the team of the Young Wild Guns from Fleurop Germany. A team of creative designers who wants to show the public the beauty and freshness of floral design, and what floral design is suppose to be next to cash pose and bouquets. 
 
1

Close up from an installation of mine special thing I designed for a German Porcelain Manufacture the form and technique; the print on the porcelain came from a German designer.
pjk-atelier.de, All Rights Reserved

 
Who or what is responsible for keeping you grounded with the crazy schedule that you have?
B. My Partner, friends and family…. for me it is also very important that I have people next to my floral design life. I have a crazy schedule from time to time as you mentioned, the most important thing to me is that you have a place to call home, wherever that is or how it looks doesn’t matter, you have to feel it. I think this is what keeps me grounded… also the work with young people and teams or the contact with artist to artist who give you influences. 
 
In your opinion what are some of the most important skills or knowledge to make sure to learn when it come to any type of designing? What is one of the more important pieces of advice you’ve been given pertaining to designing? 
B. Oh gosh that is a big, big field. We Germans are world renowned for our rules and how we do follow these ones. Well I have to say, if your education in floral design is based on these rules and you have manifested this in you, you can do whatever you want and feel free and fly, but first you have to learn these principles. People can give us a smile about these rules, but actually even arts or a colleagues are briefed by these rules. Starting with the golden rule, Symmetry/Asymmetry, and color rules. 
 
2

Finish of the installation, background plastic with color from an action painting seminar from my mentor Monika Knoop-Tausch in her atelier
pjk-atelier.de, All Rights Reserved

 
As someone so young and so accomplished, what are some of your goals that you are working on?
B. I love what I am doing and I love to give my passion and education to others. But also I am thinking right now about moving to Berlin and opening an Event Location, which you can rent and which is multifunctional called the Green Table. So you see there is also another point next to the demonstrating and teaching, I want to follow for the future. 
 
What are some of your favorite colors, flowers, or products that you like to work with?
B. I love it multicolored, oriental colors and working with shades and textures. In terms of flowers I can say we are very spoiled in Germany, since we have the Netherlands next door and grow during the summer time so many annual flowers to cut. So be the end, I love to work with seasonal flowers during the year, but also combine these ones with flowers from other parts like tropicals, but every time under the same rule to create a store of harmony in the arrangement. 
 
3

Working picture on the paper wreath with Monika Knoop-Tausch, my mentor.
pjk-atelier.de, All Rights Reserved

 
With the industry always changing and evolving, where do you see the floral industry heading in the next 10 to 15 years?
B. In Germany we are having a hard time right now, since to be a floral designer is not Young and Sexy like for example the cooking sector with Jamie Oliver. So we need to work on this to bring back the culture and the passion about how beautiful it is to work with flowers and to have them in your home. With the finish line to bring young generations on our side to learn the Profession. This is at the moment important thing ever and that’s why we have also the Young Wild Guns from Fleurop to show this Passion.
 
For newer designers and younger designers working hard to make a name for themselves in the floral industry, what advice or words of wisdom would you give them?
B.Keep working on your education, never stop, be open minded, look around with open eyes, challenge yourself.
 
4

Final piece a floral wreath that shows a color wheel, construction high transparent paper colored with acrylic colors, you know what I mean. (-:
pjk-atelier.de, All Rights Reserved

 
As a world traveler, what is your favorite food, and if you could eat that food with anybody in the world, who would it be?
B. I love traveling and learning about new countries and their culture. Every country also has a food culture, sometimes better than others lol, but I love to try and be open mined in every country I visit. Often when there is a special moment I get a memory of a friend or something close and would love to have them there at that exact moment. But to be honest there is nobody I could pull out directly. There are so many amazing people in the world from artists over actors to musicians. To make a decision I would need a long big table, but how much fun could that be.
 

 To inspire the world is to rock the world to its very core, and we can’t wait to see how Björn rocks the world. Floral.today looks forward to the extraordinary career Björn has ahead of him. We are waiting the day Björn Kroner makes it to the United States and takes it by storm. The next time we see Björn we will be more educated, centered and ready to face the world because of the impact he has had on us. Make sure to follow Björn’s journey on facebook and on his website! If ever given an opportunity to attend one of Björn’s demos or classes make sure to allow him the chance to inspire you just like all the other great designers of our time. We thank Björn for taking the time out of his schedule for floral.today and everything he has done to motivate floral.today and the floral industry to be better for ourselves and the future.

 
Till Next Week,

Siignature

Feature Designer

Patience Pickner AIFD, PFCI, SDCF : Featured Designer

For those that have been graced by the charisma and innate ability to make anybody enjoy themselves, you know how awesome Patience Pickner AIFD, PFCI, SDCF is to be around. Along with her great personality she is a great teacher, presenter and overall designer. Patience has already started 2014 full on taking up the mantel of the new South Dakota Floral Association President, a current 2014 Mayesh Design Star Finalist, doing design presentation and classes and running 2 successful businesses.

 

Floral.today got the great pleasure of meeting Patience our very first AIFD Symposium in 2010. As the new kid on the scene Patience and Jenny Berlings AIFD, PFCI, AAF, SDCF made sure to make quick friends with floral.today and to this day are still great friends. We are more than excited to bring you Patience Pickner AIFD, PFCI, SDCF this week, so enjoy her interview and make sure to get to know this wonderful lady.

 

As the new South Dakota Floral Association President how excited are you for your term? What can you tell us about the South Dakota Floral Association for people that are non-members?
P. I’m very excited to be El Presidente, SDFA is an amazing organization with a rich history of lifting the local florists up through education, networking and family like advise and encouragement. I look forward to continuing that tradition. SDFA is in it’s 19th year, it was founded by several state florists who believed in the value of education. We have two conventions a year, regional hands on seminars, as well as we are definitely a family!
 
429636_10151282174826467_2079571121_n

The Ladies Of The South Dakota Floral Association

 
As the owner of The Picket Fence and The Other Side of The Fence you have experienced many different aspects to the floral industry. How have you seen the industry change in the last 5-10 years and what do you see in the next 10-15 years?
P. It’s decidedly a tougher industry to make it to the top in, tougher than when I first purchased the store 17 years ago… it seemed like money flowed pretty readily… the drop shippers and mass marketers hadn’t yet gotten their piece of the pie. It’s a whole different ball game now. To be the best you have to educate yourself, you have to always be looking for the new trends and design styles. Our customers expect more, they have access to pinterest and all the websites and they are more educated, which is a good thing. We as florists need to WOW them with our artistry and degree of customer service, these are things that may not be able to get anywhere else but their local floral shop.
 
When it comes to staying active, you seem to have a hand in a lot of cookie jars. From the American Institute of Floral Design, to the South Dakota Floral Association and as far as a 2014 Mayesh Design Star Finalist, what are some of the most memorable or exciting of your experiences so far?
P. Wow, I’ve been a pretty lucky girl… so many experiences! What I really truly love is when I am doing a program and I can feel the connection between myself and the audience, or giving a class and I know what I am saying is going to help the attendees to be better florists and business people. I love this industry , I’m so passionate and paying it forward. Of course being inducted AIFD and PFCI was pretty darn amazing! I totally have to mention the whole Mayesh Design Star Finalists, being chosen and then the video shoot with Beth and Tony, we’ve got a pretty amazing industry, and I’ve been blessed to meet a lot of wonderful human beings! This year I was honored to asked to join the FITZ Design Team, what an amazing group of designers! Working with someone with the brain power and insight of Dan Fisher is pretty dang cool!
P. Right now I’m very excited about my website and blog florgasm.com, I am in the works with a wonderful friend of mine, Ace Berry TMF. We met in LA at a Teleflora presidents meeting and have been best friends since. We both are so passionate about flowers, education, lifting other floral artists up and really absolutely everything that has to do with the floral industry. The website is still in the planning stages, but check it out! If you are ever in need of a design program that will have people laughing, learning and enjoying every single second, give us a call!
 
20130629_120521-1

Patience And Friends Enjoying A Adult Libation At The 2013 AIFD Symposium

  
Give us the scoop to being a 2014 Mayesh Design Star Finalist. What have you had to do so far and what does the whole competition required you to do?
P. Being a Mayesh finalist means that I and two other designs where flown to LA, where Mayesh is based out of. We each did 3 videos of our choosing, these videos are being released throughout the year and in November the total views for each of will be tallied. That along with a couple other criteria will decided the winner! Very exciting stuff, super honored to even be in the running….truly! So, youtube, then Patience Pickner, then watch my February Valentines video, May Wedding video, and August Repurpose video. I so appreciate all the support I’ve gotten!
 
Patience's Video Links!

May 2014 - Floral Perspective: Victorian Weddings with Patience Pickner AIFD, PFCI

https://www.youtube.com/watch?v=z7fa9hy-xJc

February 2014 - Floral Perspective: Valentine's Day Roses with Patience Pickner AIFD, PFCI

https://www.youtube.com/watch?v=SIBpTyKBzlA

Entry - Patience Pickner AIFD Mayesh Design Star entry 2014

https://www.youtube.com/watch?v=MpTjzJqEJy0
 
What are a few of your goals that you are working on checking off the list right now?
P. Goals… to really spread education opportunities in the state of South Dakota and surrounding states. To be a great spokesperson for our industry, to let consumers know that  flowers are an important part of our lives. To continue to do stage programs, to encourage the younger generation to follow their passions where ever they may lead you. To promote FLORGASM and to just enjoy this beautiful gift God has given me. I truly LOVE what I do, I could not imagine doing anything else.
 
20140408_200522-1

Ace Berry TMF and Patience – TEAM FLORGASM Being Florgasmic

 
With all the demonstrations and design shows you have been doing, what are a couple of your favorite so far and what do we have to look forward to this year or in 2015? If you could present on any topic, what would that topic be and why?
P. Baisch and Skinner has always been an exciting place to be, the showroom, product, owners and audience are amazing. Of course I love North American Wholesale Florist Inc, SHOUT OUT to my peeps! Every program I’ve ever done has been rewarding, it’s thrilling to make that connection, get that first laugh, see the “AHAA” on the faces of the audience.
P. One program I’m working on for Team Florgasm is how to be more profitable florist. I truly think that we as floral artists are afraid to charge for your artistry. We need to collectively move past that. There are so many ways to increase your profit from ordering correctly, to selling what you have, to design styles, containers that increase the bottom line, pricing, merchandising etc etc etc. I also adore talking about Commercial Designing Vs. Competition/Certification Designing.
 
If presented with the chance to take a class or get a one-on-one with anyone in the world, whom would it be with and what would you hope to get out of the experience?
P. I’ve truly been blessed, I’ve been lucky enough to take classes from and work with some of the most amazing designers. Having said that  European design really intrigues me. I want to learn MORE! Also Ikebana draws me in. I don’t know who I’d choose, that’s a tough question. I guess anyone fun and passionate who wants to share their artistry with me! 
 
305201_2273296385753_155615134_n

Designing In The Sylvia Cup The Same Year Patience Was Inducted At SAF

Keep your eye out for this one people! It was great to have Patience take a second and show floral.today some love with all the things she has going on. Floral.today wishes Patience good luck in the 2014 Mayesh Design Star Competition and with the success of florgasm! As someone whom has been touched with the kindness and greatness of Patience, floral.today is telling you right now to always surround yourself with good people like Patience. Thanks you again Patience for all your doing for the industry.

Until next week,

Siignature