What is Floral Soil Solutions?
What are their goals and hopes for the future of their products?
How does this change the playing field for floral foam and organic floral products for the future?
We had the pleasure to attend the Floral Soil Solutions Webinar December 9th with the CEO/Founder Mikey Blake and moderated by Outdoor Living Expert, Debra Prinzing. It was great to be invited to see where this product is going and what their future plans are for the floral industry and organic, natural products. Floral Soil Solution is the new kid on the block that is developing 100% natural plant based floral soil, hard foam and containers. This is not the first time that someone has brought a product such as this to the industry but this is the first time it’s near perfect.
Floral Soil
Nontoxic
100% Plant Based
USDA Certified Organic & Biobased
100% Traceable
Able to Propagate Seed and Plant
Goals
Safe enough to eat
Nontoxic
Bio Based
Biodegradable
Grow Seed
Hold Water
Design for the next life first
Restorative after disposal
Circular Life Cycle
What That All Means
Nontoxic – Human, Environmental and Global recognized to only contain plant products.
100% Plant Based – Created out of coconut husk and renewable plant extracts
USDA Certified Organic and Biobased – 100% Naturally based, Meets all EPA requirements
100% Traceable – You can follow the life the produce from start to finish to start again with a Circular Life Cycle or a IERE Life Cycle Assessment from start of product extraction to recycling and waste management.
Propragatable – Seeds and plants can be planted into the product and grow from it.
Under Development
Natural Dry Flower Foam – To create silk, artificial and permanent botanical arrangements. Mickey and her team are working on this product to be 100% naturally based and on the same lines of their new floral soil.
Our Final Thoughts
Competition – In a part of the industry that has a strong floral foam oligopoly, it’s refreshing to see a new kid on the block bring something new to the stage of floral containers and foam. I will always use Smithers-Oasis and Chrysal because they have other great products but as the world is always looking for the next best thing I think it’s time for this new floral soil to come into the industry and impress us.
Organic and Biobased – Knowing florists that have respiratory issues and other major health issues, the use of Black Carbons, Barium Sulfates, and Formaldehyde on any level used in floral foams makes us weary. Not only does it give the industry a healthier option, it also pushes the other floral industry providers to up their game in make our industry cleaner and healthier.
What’s Not to Love – Floral Soil Solutions has a Design Competition running right now to showcase you the designers and to let the industry not just experience this new product but also play with it to help them find what you the designer think needs to be changed or adjusted. We can’t wait to get our paws on some here at floral today to see what it’s like! This product can also be used in the industry for more than just designing, so you can try planting in them to see how your willow or seeds grow.
So what do you think of this new soil? You can always check out the Floral Soil Solutions website to see floral designs and a ton more information on what this interesting company is up to. We look forward to trying the soil out and are intrigued by their under-development containers. Are you looking forward to what Floral Soil Solutions is doing? Till Next Time,
